I've seen a lot of reviews over the years. Unfortunately, some of them are not worth the time you spend reading them. There are no details to prove the reviewer ever actually read the book. There is nothing that shows their true emotion about the book. This is why many small time reviewers are losing their authority to sell a book.
The first part of doing a review is to actually read the entire book. Make notes of what you dislike and like about the book. This has to happen. Otherwise, the review has no authority and no appeal.
I personally believe all reviewers should be good and speed reading if they want to finish the books in a timely fashion. Also, a reviewer must have an eye for details, understanding content flow, grammar, plotting, etc. Otherwise, your reputation can be gone in a matter of moments over a couple of bad reviews.
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